What does a professional website really cost?                                

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  What does a professional website really cost? 
===============================================

 Website builder, freelancer or agency: honest price ranges, the follow-up costs nobody quotes, and the contract clauses to watch out for.

    August 16, 2026  

    ![What does a professional website really cost?](https://flynk.me/images/content/website-kosten.webp)  Ask three providers what a website costs and you will get quotes between $549 and $16,500. All of them for "a professional website". No wonder nobody dares to ask.

Here are the real numbers, without the sales pitch.

The three routes and their prices
---------------------------------

**Build it yourself with a website builder** (Wix, Jimdo, Squarespace): $12 to $45 per month. The true price is your time: expect several weekends for a result that looks okay, plus ongoing upkeep afterwards.

**Freelancer**: $550 to $3,300 one-off for a small business site. Quality and reliability vary a lot. The key question: will this person still answer the phone in two years when something breaks?

**Agency**: $1,650 to $11,000 and up. For a solid site with five to ten pages, small businesses usually land between $2,200 and $5,500.

What pushes the price up or down
--------------------------------

Scope explains almost the entire range:

- **Number of pages**: a one-pager costs less than ten pages with their own content.
- **Design**: adapted template or custom design? That difference alone can be $2,200.
- **Copy and photos**: do you provide them, or do they need to be created? Good copy and real photos are work, and you can tell when that work is missing.
- **Features**: a contact form is standard. Online booking, a shop or multiple languages cost extra.

The costs missing from the quote
--------------------------------

After launch it continues, and this is where the surprises live:

- **Hosting and domain**: $6 to $35 per month
- **Maintenance and updates**: security patches, backups, small fixes. As a maintenance contract $35 to $165 per month, otherwise billed by the hour
- **Changes**: new opening hours, a new team photo, a new text. At hourly rates of $90 to $165, that adds up

A website nobody updates ages faster than you think. And outdated sites cost trust: would you call a business whose "News" section is from 2023?

Three red flags in a quote
--------------------------

1. **"Complete package, $549"** with a long contract: add up the monthly payments over the full term, and you often end up well above a regular agency price.
2. **Unclear ownership**: do the domain and the website belong to you or to the provider? If the domain is not registered to you, switching providers can cost you everything, including your Google rankings.
3. **Nobody responsible after launch**: ask specifically who makes changes, how fast and at what price. The answer tells you more about the provider than any portfolio.

One-off price or monthly model?
-------------------------------

The classic route is a one-off price plus a maintenance contract. The alternative is a monthly model: one fixed amount covering build, hosting, upkeep and changes.

FLYNK works on the second model, with one difference: website, Google profile and socials run together. You say a change once, it shows up everywhere. What a well-kept [Google Business Profile](/en/blog/google-business-profile-guide) adds on top of the website is covered in the guide.

And when you compare quotes: take this knowledge into the conversation. A serious provider answers every question in this article without dodging.

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